Thursday, November 08, 2007

Shut up and show the way....

A frustration with the current hipsterism is thinking that being aware of being green is enough. Part of it is that the whole global warming problem is so huge, that we hope someone will fix it Or we lament that it's too hard to reduce our carbon impact and we wish that people would do something to make it easier.

I'm going to break it to you, the reason that we are so wasteful is that it's easy. We've built an entire infrastructure to make it easy to be wasteful, it's going to take a long time to build an infrastructure that makes it easy to do the right thing. But it is possible to do change things, that's what's called leadership. So time to start leading, show people it's not that tough.

Show people that doing five for fiveprint didn't cause you to lose that promotion.
Show people that taking care of the earth is taking care of yourself and show off that hot bod that results.
Show people that you don't have to hide rows of ugly trashcans, because you only need one.
Show people that you can change and so can they.

It's going to be challenge, yeah it is. You wouldn't want it any other way.

So if you find yourself bitching and whining, shut up and lead the way.


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